Do It Show - A New Mobile Communications Service in Korea case summary
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Re: Do It Show - A New Mobile Communications Service in Korea case summary
Ming-Hui Huang wrote:A suggestion to the group: ask your discussion questions directly on the thread. A short phrase conveys limited meaning.
Thank you for your suggestion, it's maybe a little late to do that now, anyway I still list all our discussion questions below:
===Question 1===
Why was KTF so successful with their marketing strategy? Was it better tech or better marketing? Most of the technics they have are also known by SK telecom, too. What is the most important key factor for KTF to triumph and exceed its competitors?
===Question 2===
If you were KTF’s competitor, how would you react? Please give a brief command and reason that why you make this decision.
===Question 3===
Before 3G appeared in our world, we only can use our phone to call and send SMS.
But With 3G, now we can easily use our phone to browse the Interenet everywhere.
1.How was 3G launched in your country?
2.How were you first introduced to 3G?
With more and more people used 3G in Taiwan, people said that 3G quality was decreased.
3.Is the quality or the service of 3G still very well in your country?
===Question 4===
How should 4G be marketed? What could your provider do to convince you transition you from 3G to 4G? Besides, you can share some of your understanding about the differences between 3G and 4G. And here we also welcome for all kinda ideas about 4G service could be or should be.
Re: Do It Show - A New Mobile Communications Service in Korea case summary
A suggestion to the group: ask your discussion questions directly on the thread. A short phrase conveys limited meaning.
Ming-Hui Huang- Posts : 13
Join date : 2011-10-17
Do It Show - A New Mobile Communications Service in Korea case summary
This forum attachment system is fake?
Anyway, here is the file link:
Link
Have a nice discussion!
Regards,
Yi Hsuan Hsiau, Romain Keisler, Glen Yang, Mu Chou, Chao Hung Chen, KaiCamenzind, Dean Fredericks
Anyway, here is the file link:
Link
Have a nice discussion!
Regards,
Yi Hsuan Hsiau, Romain Keisler, Glen Yang, Mu Chou, Chao Hung Chen, KaiCamenzind, Dean Fredericks
r99725051- Posts : 23
Join date : 2011-09-21
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» Do It Show: Question #1 - Marketing
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» Do It Show: Question #4 - 3G vs. 4G
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